Organization Schema Generator
Tell search engines who you are: create Organization JSON-LD with your logo, social profiles, contact points, address and company identifiers. Every field is checked as you type — including LEI checksums and GLN check digits.
<head> or <body>.Have a physical location customers visit? Local Business Schema Generator →What Is Organization Structured Data?
Help Google show the right logo, name and details for your brand.
Organization structured data describes the company, non-profit or institution behind a website: its name, logo, website, social profiles, contact details and official identifiers. Google can use it to choose the logo shown for your site in search results and in knowledge panels, and to tell your organization apart from others with similar names.
Google has no required properties for Organization markup — add all the ones that apply. Put it on your home page or a single “about us” page; you don't need it on every page.
The sameAs links are especially useful: listing your official LinkedIn, X, Facebook, Instagram, YouTube, Wikipedia and Wikidata pages helps search engines connect them to you.
If your business has a shop, office or restaurant that customers visit, use Local Business markup for that location. For the site name shown in Google, add WebSite markup on your home page too.
Google's Organization Recommendations
The properties that matter most.
logo
At least 112 × 112 pixels, crawlable and indexable. It should look as intended on a plain white background. JPG, PNG, GIF, SVG and WebP work.
url & sameAs
Your website's URL, plus links to official profiles on other sites — social networks, review sites, Wikipedia, Wikidata.
contactPoint
Ways to reach a specific department: type, phone (with country code), email, area served and languages.
Identifiers
vatID, taxID, duns, leiCode, globalLocationNumber, naics, iso6523Code — they help identify your organization exactly.
How to Use the Organization Schema Generator
Get your result in under ten seconds.
Enter the basics
Type, name, website, logo and a short description.
Add profiles & contacts
List your official social profiles and, if useful, contact points per department.
Copy and test
Paste the script tag on your home page and check it with the Schema.org Validator.
Why Use the Organization Schema Generator on Developers Web Tools
Fast, accurate and private — built for developers.
Identifier checks
LEI checksum (ISO 17442), GLN check digit, DUNS and NAICS formats are verified.
Contact points
Add any number of departments with phone, email, areas and languages.
Profile links
sameAs links are validated so every one is a full URL.
Live preview
See how your brand details come together.
Safe output
Escaped, valid JSON-LD that can't break the page.
Private
Runs entirely in your browser.
Frequently Asked Questions
On your home page or on one page that describes your organization, such as “About us”. It doesn't need to be on every page.
Google has no required properties for Organization. Add the ones that apply — name, url, logo and sameAs are the most useful for most sites.
Use Organization for the company as a whole. Use LocalBusiness for a physical place customers visit, such as a shop or clinic. A business can use both: Organization on the home page and LocalBusiness on each location page.
At least 112 × 112 pixels. The image must be crawlable, and it should look right on a white background because that's how Google may show it.
DUNS is a 9-digit company number from Dun & Bradstreet. LEI is a 20-character Legal Entity Identifier used in finance. GLN is a 13-digit GS1 location number. Add only the identifiers you actually have.
Not by itself. Knowledge panels are generated by Google from many sources. Accurate markup with sameAs links helps Google connect the right information to your organization.
Only in your browser's localStorage. Press Reset to clear it.